Customer Interviews: Conversations that shape marketing strategies

Kathryn McGarvey has more than 20 years’ marketing experience, from marketing for small local businesses, through to the types of big city soulless corporates you’d never confess to working for at a party without expecting a litany of (justified) complaints. She now runs The Meaningful Marketing Company, based in Napier, New Zealand. She spends her days interviewing people, digitally eavesdropping and generally engaged in wholesome snooping on behalf of her clients (to help them better understand their customers). She’ll tell anyone who’ll listen that talking to your customers and using what they tell you in your marketing is an outrageously simple way to attract, captivate and convert exactly-perfect buyers.

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Find Kathryn online:

https://www.meaningfulmarketing.co.nz/

https://www.linkedin.com/in/kathryn-mcgarvey/