Your marketing should always be profitable, and manageable. You need the time to regularly create, manage all the inquiries and sales coming in, and continue to serve your existing clients and customers. I work with my clients to get them un-stuck, inspired, and excited to create new marketing experiences.
Where possible, we also lower our impact on the earth by avoiding wasteful practices, because they are also wasteful of your energy. Most of what benefits the user experience with faster page speeds and better SEO, also reduces carbon production, so it's a win-win.
I prefer to focus on marketing any business by combining all the marketing components together, including digital, traditional and in person marketing. I work with my clients to link these connections to create a premium experience for their potential customers.
By creating one unified message, we can have fun with the delivery, and craft the experience to the setting it takes place in.
Marketing online allows for great analytics and reporting. We break down this data together to determine the success of your efforts, so you and I can better understand the otherwise subjective details, and let the target audience be the decider of what's working. These numbers give you the confidence to decide what's working, and drop what isn't.
I help my clients understand what's measurable and what isn’t. We know that what is easily measured is not always the right thing to indicate the success or failure of a marketing initiative, so I work with my clients to explore the possibilities.