The Marketing & Sales Funnel

This funnel is a guide through which you can check your marketing and sales process is ticking each box for your potential client or customer's experience.

The steps are discovery, interest, engagement, familiarity, consideration, timing (both yours and theirs), decision, purchase, delivery, loyalty and advocacy.

The Mini-Series

Check out these episodes to better understand the funnel, how it can be put into action, and how to best track each, to continue to improve your business' marketing and sales performance.

Part 1: Are you missing a step in your marketing funnel?
Part 2: A marketing funnel in action with a fake client
Part 3: How to track the performance of each step in your funnel

Free Resources

Use these resources to help you create your funnel, without starting from scratch.

Marketing & Sales Funnel Planner

Download

Marketing & Sales Tracking Guide

Download