When your business needs to continue to shift to a changing landscape, either because it is a newer company, in a new phase of business or new to your chosen platforms, you often need both the strategy, and the support while you execute it.
Then you have someone by your side to help you elevate that strategy as real life data comes in.
We'll kick off your coaching by creating your marketing plan, and an overall strategy. We'll do this by breaking down your goals for the coming months, what marketing works best for that, and how you can actually make it happen.
To create your strategy, I first break everything down with you into manageable pieces. We work our way through brainstorms and exercises so you don’t miss out on anything.
In our monthly calls, we'll check in on what has been achieved in the month prior, work through any hurdles you're experiencing, or tackle a new part of your strategy, then decide the tactics and tasks for the new month ahead.
You’ll receive recordings of each session, and any files we create. As our time working together progresses, new hurdles will come up. We'll attack each with a personalised resource so you aren't starting from scratch.
Kick-off Call
We’ll define your goals and make a detailed plan for the upcoming year across all your marketing platforms.
Monthly 90 minute calls
In each call we’ll review your marketing for the month, discuss any hurdles you saw pop up, and cover a new topic, so you continue to push forward. After each call you’ll receive a recording and a rough transcript in case you want to look back on anything.
Email support between calls
Sometimes you just have a few quick questions to be able to deliver your marketing, so I’m on email when you need me.
Analytics spreadsheets
Stay on track with shared spreadsheets, so I can see your progress in real time and prepare for each of our calls appropriately.
You'll receive support, accountability and strategy, as you market your business, growing your skills as an experienced marketer.
With me as your strategy sidekick, you'll have someone to talk to about each of your initiatives, who understands the nuances of the highs and lows of the process and can give you feedback and insights along the way.
Your website or online store
Your tech stack
Social media
Advertising
Email marketing
Blog, podcast or video content
Search engine optimisation
Online community
Software implementation
Experiential marketing
I often find we can cover each platform or area in 1-3 calls, depending on the work required to get it just right.
"This Strategy Day gave me the tools to create future monthly social media strategies for my brand.The experience was solid. I felt that I was getting well researched information and you met me in where I was without judgement."
Sarah
Social Media Strategy Day
“Emma was initially approachable and interactive, listening to our needs and reacting in a timely manner. She has carried out research to assist our ideas and brings new concepts with a creative and dynamic approach. Emma’s involvement has been cost-effective as she has become an integral part of our marketing team, embracing our business growth and culture.”
Mike
Consulting and services client
Emma is amazing and so knowledgeable! The courses and offerings through Honey Pot Digital offer so much value and practical advice that you can put into effect right away.
Meg McConnell
SEO for Web Designers Student
"This Strategy Day gave me the tools to create future monthly social media strategies for my brand.The experience was solid. I felt that I was getting well researched information and you met me in where I was without judgement."
Sarah
Social Media Strategy Day
“Emma was initially approachable and interactive, listening to our needs and reacting in a timely manner. She has carried out research to assist our ideas and brings new concepts with a creative and dynamic approach. Emma’s involvement has been cost-effective as she has become an integral part of our marketing team, embracing our business growth and culture.”
Mike
Consulting and services client
Emma is amazing and so knowledgeable! The courses and offerings through Honey Pot Digital offer so much value and practical advice that you can put into effect right away.
Meg McConnell
SEO for Web Designers Student
“I am blown away by the content in this course... And Emma’s checklists are absolutely invaluable! This adds a whole new offering to my skillset.”
Jill
SEO for Web Designers Student
“Highly recommend this course! The information was really helpful and gave me so much to think about... I absolutely loved the planning downloads and launch checklists, as well as Emma’s way of breaking down big concepts into more applicable chunks.”
Colleen
SEO for Web Designers Student
Emma is amazing and so knowledgeable! The courses and offerings through Honey Pot Digital offer so much value and practical advice that you can put into effect right away.
Meg McConnell
SEO for Web Designers Student
Let's make big things happen, without the overwhelm of trying to do everything alone.
This is for you if you want support, and have fewer marketing platforms, or if you want to focus on promoting one offer such as a course launch.
This is for you if you want support through every season, as well as to work through additional topics with me, at a reduced rate per call.
