How To Promote Your Content Constantly Using Pinterest

Season 1, Episode 18

In this week’s episode I’m talking you through Pinterest and how to use it to market your content constantly into the future using its features.

Pinterest is the one platform where your content appears in people’s feeds for years to come, meaning you can gain thousands of visitors or hundreds of thousands over the next few years for a piece of content you share today. The biggest benefit of Pinterest is that when people save pins direct from your website or share your content throughout Pinterest, your content will be shown to a whole new audience.

Pinterest is a social media platform, a digital inspiration board maker, and a search engine rolled into one. It’s based solely around inspiration, so content must be something that users want to "save" and/or click through to read. The content should be inspirational, aspirational, or educational.

Listen to the episode to find out more!

Action items this week:

• Review your content calendar, and see if Pinterest is right for you

• Set up an account

• Share any content that is ideal for the platform, creating boards as you go