Hi, I’m Emma!
I'm a marketing strategist and coach, with 11 years of experience, helping small business owners discover and navigate their unique marketing roadmap.
The most rewarding part of my day? Watching a business owner's shoulders relax as they chart a clear course forward, finally free from the weight of imaginary marketing to-dos that were keeping them stuck.
When I'm not guiding clients through their marketing adventures, you'll find me propagating house plants, creating pottery as a beginner ceramicist, and indulging in sweet treats (the fuel of all great strategies!).
Your marketing strategy partner!
My Approach To Guiding Your Marketing Journey
Sustainable Marketing Expeditions
Your marketing should be both profitable and manageable. You need time to create consistently, handle the inquiries and sales flowing in, and continue serving your existing clients brilliantly. I help my clients get unstuck, inspired, and excited to create marketing experiences that actually work for their lifestyle and business goals.
Think of sustainable marketing as finding the best route to your destination rather than attempting impossible shortcuts that leave you exhausted.
Holistic Marketing Navigation
Rather than focusing on isolated tactics, I prefer charting comprehensive routes that combine digital, traditional, and in-person marketing touchpoints. By mapping your complete customer journey, we craft unified experiences that deliver consistent messaging wherever your audience discovers you.
Every touchpoint becomes a strategic waypoint guiding potential customers toward working with you.
Data-Driven Course Corrections
Numbers give you the confidence to prioritize what's working and abandon what isn't. I help clients understand what's measurable and what signals truly matter for their success.
Consider this your navigation system for making confident marketing choices based on real insights, not guesswork. When the data shows you're off course, we'll chart a new route that leads you toward better results.
Feelings & Faves
Where do you find inspiration?
I like to keep my eyes open when I’m out and about, letting the world spark an idea of how I could approach something. I’m so marketing minded that my brain always goes there!
What do you listen to while you work?
I love a curated playlist to suit the mood, so pop, or jazz, or EDM. I do the same when I’m reading a book.
How do you prepare for a client call?
I like to empty my brain of work and chill out, so I’m not bringing the day’s tasks into the call. I’ll often read a book, watch a show or eat a meal.
What’s on your bucket list?
Seeing elephants in Africa has got to be near the top.
What do you order at your favourite cafe?
My go-tos are a chai latte or matcha, plus a salmon eggs-bene!
What’s your go-to outfit?
I love high waisted pants and a button up shirt!
You're the driver of your business' journey, and I'm here as your trusted navigator to help you reach your goals. Together, we'll transform marketing overwhelm into strategic confidence, giving you the tools and knowledge to navigate whatever changes come your way.
Your marketing adventure starts with a conversation.
